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The awesome campus in Munich. Working for a company that believes in having a positive impact on society by making the lives of people easier, safer, and greener. Having colleagues willing to share knowledge and experience with each other.

As a Manager for Emerging Applications Marketing, my main goal is to think like an entrepreneur. I develop the application strategy for new and emerging use cases for Infineon, and strategically drive the business forward. I help to develop the application value proposition by combining synergies from different products. I initiate contacts and maintain strategic relationships internally as well as externally with partners and customers for my application area.

My current focus is on smartwatch and wearable applications. Infineon is a one-stop shop where our excellent solutions for power, sensing, connectivity, and compute enable the latest generation of wearable devices with high performance and exceptional battery life.

Innovation. New and emerging technologies. Team work and collaboration.

The biggest challenge is to develop an understanding of the market and the value proposition of Infineon in an emerging application as quickly as possible. Another challenge is to get an overview of all technologies and products at Infineon, because the company is big and has a huge product portfolio.

I am a believer in smart work as it helps me to be more efficient. I always like to team up for best results and I can set the right priorities and focus on tasks that have the biggest impact.