Infineon Technologies Helps Enhance Palm Product Line; Will Supply MultiMediaCard Storage for Application Software to Palm and Third-Party Developers
Infineon has contracted to provide MultiMediaCard storage cards directly to Palm, which will add applications and resell the cards under the PalmPak® brand. Palm plans to market the cards containing a wide variety of software, including games, reference and travel applications. Additionally, Infineon will establish an e-commerce sales channel to provide third-party developers of Palm OS® applications with access to small lot orders of MultiMediaCard media and the services required to make applications available in this format.
The MultiMediaCard is a format for compact, lightweight and low-power solid-state mass storage for mobile electronics products. Products based on the standard are used in mobile devices, such as portable computers and PDAs, mobile phones, MP3 players, video game devices and digital cameras.
The expansion card slot of Palms new m500 series handhelds accommodates MultiMediaCard media, providing end users with a great mass storage tool for both data and applications content, said Ulrich Hamann, Senior Vice President and General Manager of Infineons Security and Chip Card IC Business Group. We are very pleased to work with Palm to ensure ready availability of great software on a highly-portable, high-density storage media for Palms new product family.
E-Commerce Support for 3rd Party Developers
Infineon is working with I Squared Incorporated, a leading manufacturers representative, on a new e-commerce program for MultiMediaCard sales in North America. I Squared, a Santa Clara, California company which has experience supporting developers of software for the Palm OS®, will make the storage products and associated tools available to all third-party applications providers.
Beginning in the second quarter of 2001, I Squared will launch a web site service that allows developers to submit their application code for programming onto the MultiMediaCard. I Squared will manage this production step, and ship the application cards to the developer. I Squared will also offer customization services, such as labeling and packaging.
Infineon Technologies AG, Munich, Germany, offers semiconductor and system solutions for applications in the wired and wireless communications markets, for security systems and smartcards, for the automotive and industrial sectors, as well as memory products. With a global presence, Infineon operates in the US from San Jose, CA, in the Asia-Pacific region from Singapore and in Japan from Tokyo. In the fiscal year 2000 (ending September), the company achieved sales of Euro 7.28 billion with about 29,000 employees worldwide. Infineon is listed on the DAX index of the Frankfurt Stock Exchange and on the New York Stock Exchange (ticker symbol: IFX). Further information is available at www.infineon.com
and ® - MultiMediaCard is a trademark of Infineon Technologies.
PalmPak and Palm OS are registered trademarks, and Palm is a trademark of Palm, Inc. or its subsidiaries.