Infineon's Smart Social project won the Gold Award in the "Excellence in Digital Transformation" category at the 11th Digital Marketing and Social Media Summit.  The project developed WeChat into a data-driven social-customer relationship management platform. This optimizes customer experience and accurate communication based on data analytics and other marketing automation activities. 

Infineon received two major PR industry awards, the Gold SABRE Award Asia-Pacific and the IN2SABRE Award Asia-Pacific with an outstanding media communication campaign at the 2019 China International Import Expo (CIIE).

The SABRE Awards recognize superior achievement in branding, reputation and engagement, while the IN2SABRE Awards celebrate excellence in insight and innovation, with a particular focus on content creation.